The Career-Integrated Entrepreneur™ Newsletter
This newsletter shares weekly insights on building a second income alongside a corporate career, thoughtfully and strategically.
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The Best Place to Look for Your Business Idea
You’ve accumulated valuable skills, knowledge, and experience – both through your career and through life. But when it comes to working out what you could actually turn into a coaching or consulting business, the answer isn’t always…
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Why successful corporate women still want something of their own
Why do successful corporate women who already have established careers, high incomes and years of professional reputation still want to build a business of their own? It’s often not about leaving corporate at all. It’s about creating…
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The Safest Way to Build a Business While You’re Still in Corporate
This newsletter is for every corporate professional who worries that starting a side business might harm their career or make others question their commitment. I’ll share why those fears are often misplaced, how to build a business…
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Why Experienced Corporate Women Struggle to Start a Side Business
This newsletter is for experienced corporate women who know they have skills, ideas, and expertise they could turn into a side business, but keep staying stuck in thinking mode instead of taking action. It is a heart-to-heart…
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The Real Golden Handcuff: Why Corporate Success Can Delay Your Side Business
Many high-achieving corporate women want to start a side business, but still struggle to take consistent action. In this article, I unpack why a strong salary, career identity, and the comfort of a successful corporate life can…
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The Over-Engineering Trap: Why High Performers Overthink Starting a Business
This newsletter is about a trap I see all the time in high performers trying to build a side business: over-preparing, overthinking, and overanalysing before they take any real action. What looks productive on the surface is…
Meet Cindy
hello!
I’m Cindy, a Career-Integrated Entrepreneur™ business coach and mentor who helps senior corporate women turn their expertise, skills and experience into coaching or consulting business alongside their careers. With over two decades in financial services and wealth management, and years of experience building online coaching business while working full-time and raising two children with my husband - I write about career leverage, income optionality, building a business of our own in the margins, and making calm, strategic career decisions in a changing world.
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